
"K-S-A-K?
I though it was K-SAC. You know, like
Mt.-SAC"
Make absolutely
no mistake, we are Since it began
broadcasting, Mt. SAC's radio station has always
been K-S-A-K. The F.C.C. did not grant us the call
letters KSAC because they were already taken by another station. There
is still a station broadcasting with KSAC. To clarify this, we identify ourselves
as "K-S-A-K" (not "K-SAK" which
implies our call letters are KSAC). Some
confusion stems from the
time before we received an FM broadcast license. During
this era, "radio" personnel played music/made announcements over a campus loud
speaker system using "KSAC" to identify
themselves. This reference appears in old
publications about the station. (Click
for an example. We
still receive this incorrect reference in publications
today and regularly receive mail with the wrong call
letters.

"What
kind of college station is 90.1 KSAK?"
At the moment,
90.1 KSAK is a professionally formatted station
run by college volunteers. The station is a vocational
experience. Our prime goal is to provide practical, real world experience which will help someone
acquire a job in the radio industry. In the
process, we also do a good job in serving Walnut and
the Mt. SAC community with music and information.

"What
kind of music does 90.1 KSAK play?"
The basic format
contains sets of music from three of the most popular
types of music in the country. Hip
Hop, Modern Rock, and Contemporary Hits. In a typical hour, you will
hear sets of music from each of these formats. Hip
Hop Modern
Rock The
Hits (Click
to see some of the songs we're playing.)
This rotation
of music is done
for a variety of reasons: First, a multiple format better meets
the needs of the diverse population of Mt. SAC and the
surrounding area. Though modern radio formatics indicate
one type of music is best for achieving higher ratings,
90.1 KSAK is a non-commercial station which receives most
of its funds
from the Associated Students.
Therefore, we do not rely on higher ratings to
gain advertising revenue. A multi-format station
is also better for station volunteers. Opportunities arise
at stations with many types of formats. The
more familiar a broadcaster is with that format, the
better their chances of getting the job. Training broadcasters in these three major formats
(as well as news, sports and production) gives them
a logical advantage.

"How can
I get on the air at 90.1 KSAK?"
First, become
a student at Mt. SAC and enroll in R-TV 01 (Intro to
Broadcasting). Next, come to the station
and fill out a Volunteer Information Form. (Click
here for contact info.)
You will then be contacted for an audition. You will meet
with the Operations Coordinator personally and discuss your goals
in broadcasting. Upon
completion of your training, you will sign the 90.1
KSAK
Broadcaster
Contract and be put on the schedule. After proving yourself to
be a responsible and reliable volunteer, other duties are
possible (assuming you meet the academic requirements).
These include News, Production, Sports
and Programming. Only
your efforts will determine your success.

"I have
an event which I would like publicized. Can 90.1
KSAK help me?"
In most cases
yes. We must receive written information
about the event at least 2 weeks in advance!
ON
CAMPUS EVENT: If the event is held
on campus or is a Mt. SAC student activity, you should
come to the station in the Learning Technology Center
(Bldg. 6-185) and fill out the "90.1 KSAK
On-Air Announcement Request." If you have
a campus approved flyer for the event, attach it
to the filled out form. OFF
CAMPUS EVENT: If
it's a non-profit event held off campus, you can
mail the information to
90.1 KSAK 1100 N. Grand
Ave. Walnut, CA 91789.
- All
requests must include a contact
name and number for 90.1 KSAK to
confirm information.
- Airing,
scheduling and rewriting of the
information is at the sole discretion
of 90.1 KSAK.
- All
announcements must comply with FCC
rules and regulations, 90.1 KSAK
and Mt. San Antonio College rules,
regulations, policies and guidelines,
as well as all federal, state and
local laws.
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